Last Updated: 03/24/2026
Thank you for visiting Florida Health Plans, Inc. We respect your privacy and want you to understand the ways in which we collect and use the information provided online.
www.flahealthplans.com

How We Collect Personal and Non-Personal Information
We collect two types of information through the Online Services:
Non-Personal Information:

• Visitor’s browser type, device type, and operating system
• Areas of the Online Services visited
• Date and time of access
• Host or Internet service provider (ISP) information
• Identity of the referring site

Personal Information:

• Name, address, phone number, email, policy information, or other contact information voluntarily provided
• Location data from your mobile device (with express consent)

Children under 13 are not permitted to provide information through our Online Services.

How We Use Your Information
We may use collected information to:

• Provide requested products or services
• Process enrollments
• Deliver communications related to insurance products and services to interested clients
• Provide account notifications and customer care messages
• Improve the Online Services
• Customize your user experience
• Comply with applicable laws
• Prevent and detect fraud or misuse

We will not sell, rent, or share your personal information outside of Florida Health Plans except:

1. You authorize it
2. It is necessary to provide services
3. It is necessary for contractors or joint marketing agreements
4. It is legally required

SMS Opt-in Data: The terms above do not apply to SMS opt-in consent or phone numbers collected for SMS purposes; SMS consent and phone numbers are not shared with third parties or affiliates for any purposes.

How We Use “Cookies” and Other Tracking Technologies
Cookies may be used to recognize your browser, tailor information, pre-fill forms, or analyze website usage. Rejecting cookies may limit some website functionality. We do not currently honor “Do Not Track” browser signals.

SMS/Text Messaging Consent
By voluntarily providing your mobile number and explicitly opting in via our contact form at https://www.flahealthplans.com/contact, you consent to receive SMS messages from Florida Health Plans, Inc.
Messages Include:

• Customer care responses
• Account notifications, including appointment reminders and policy updates

Disclosures:

• Message frequency varies
• Message and data rates may apply.
• Reply STOP to opt out
• Reply HELP for help
• SMS consent is never shared with third parties or affiliates.

How We Obtain Consent
Customers provide express consent through a web-based opt-in form located at https://www.flahealthplans.com/contact.

Consent Path:

1. Enter your mobile number in the contact form
2. View a clear disclosure statement immediately above the "Send Message" button:

"I consent to receive SMS from Florida Health Plans, Inc. for appointment reminders, account updates, and insurance-related messages. Message frequency varies. Message and data rates may apply. Reply STOP to opt out, HELP for help. View our Privacy Policy and Terms at https://www.flahealthplans.com/privacy-statement."
Consent is stored in our CRM with a timestamp and source URL.

SMS Terms of Service
By opting into SMS from a web form or other medium, you agree to receive SMS messages from Florida Health Plans, Inc.
Coverage:

• Customer care
• Account notifications

Disclosures:

• Message frequency varies
• Message and data rates may apply.
• To opt out at any time, reply STOP.
• For assistance, text HELP or visit https://www.flahealthplans.com/
• SMS consent is never shared with third parties or affiliates.

Opt-in / Opt-out Messaging Examples

HELP Message:
info@flahealthplans.com
STOP Message:
Florida Health Plans: You have been opted out and will no longer receive SMS messages. To opt back in, reply START.  

Security of Internet Communications
We use administrative, technical, and physical safeguards, including SSL encryption, to protect your data. No method of transmitting or storing data is 100% secure; we assume no liability for transmission risks. Contact us immediately if you suspect a security issue.

Accessing and Correcting Your Information
To request access or corrections, log into your account or send a request to:
Florida Health Plans
Attention: Privacy Inquiries
Phone: 863-547-0636
ken@flahealthplans.com

Links to Other Sites
We are not responsible for the privacy practices of other websites linked from our Online Services.

Changes to This Policy
We may update this Privacy Policy at any time. Continued use of our Online Services constitutes acceptance of the revised Policy.

Link for Website Opt-in/Forms:
View our Privacy Policy and SMS Terms of Service here: https://www.flahealthplans.com/privacy-statement